The Rise of Tablet Computers

THE RISE OF TABLET COMPUTERS In todays digital world, pad of paper computers be the leading mobile devices for daily usage. Eagerness for purchaseing a oral contraceptive pill is airing around the world. In subways, in restaurants more and more the great unwashed are seen with a tablet in the hand. Some of them play games, some navigate through the net income. Today, close to people prefer to buy a tablet computer instead of a notebook computer or netbook. The movement is why people buy tablets? They are not cheap, relative to their notebook and netbook equivalents. They cigaretnot perform wholly the functions of a typical computer.Is the key of tablet computers success cleverness or marketing strategies and competition? I guess both of these are historic factors in the success of tablet computers. The main reason why people buy tablet computers is the efficiency factor of tablets. Tablets are easy to rehearse, they are lightweight and they consume small amount of spac e. They have touchscreens and they fan out instantly. People just take it out and do what they need to. Many people think that a tablet computer is the ultimate all-around mobile device. Tablets can do whatever users want.Entertainment, business and lucre features in the same device are attracting people towards tablets. It is safe to say that in near future, tablets are going to overthrow the dominant handheld gaming consoles much(prenominal) as Nintendo 3DS and Sony PS Vita. Tablets feature a lot of easy and addictive games and network support for them. These little games are unremarkably free or they cost so low, such as 1 sawbuck. The worldwide phenomenon Angry Birds costs a dollar for the end user and the sales figures show that this game exchange over 160 million on all platforms.This example shows that many people love low-cost and addictive games on tablets. Other than games, tablet computer users can be entertained by watching movies on their tablets. Todays tablets u sually offer high resolution displays, so watching movies on a tablet computer is a pleasurable experience for many users. Another important involvement is the business purposes of tablets. Many business people buy a tablet for doing business on the go. These business people can jib their e-mail, check business related information on the Internet or have a video conference.Users can even write, edit and read text documents on tablets. The last big feature of tablets that it brings the whole Internet to the user. Portable Internet is the biggest need of daily life in todays world. People do everything on Internet. Watching YouTube videos, updating your status on Facebook and Twitting releases simple when you have a tablet. Users can navigate through the Internet as they are at home. Proliferation of public wireless networks makes free Internet ingress possible from nearly everywhere such as cafes, malls and buses.All these things make a tablet computer the most efficient technolo gic device in the market. Tablets bring functionality and compactness together. Thats one answer to the initial question How it sells a lot? Every company can make a revolutionary product. The important thing is for this company is the ability of selling it. Today, there is a tablet market thanks to orchard apple tree. apple is a great company with great products and they have a lot of marketing geniuses in their company. One day, Apple made a product called the Apple iPad. It really was revolutionary. It was the first modern tablet computer.Because of it was a wise technology, it had missing essential features like multitasking, Adobe Flash support and a camera. Even though these lose of features, iPad became a hit. Who made it a hit? One of the most experienced marketing experts in the field and an influential CEO, Steve Jobs was the key to the popularity of iPad. His reality distortion field once again proved itself. What did Apple do after the first iPad? They produced a su ccessor, Apple iPad 2. It had a retina display and some other things as impertinent features. But there was no sign of a real evolution in iPad 2 pull up a camera, multitasking and a couple of things.IPad 2 wasnt real different from its predecessor. IPad 1 was released at show 28, 2010 and iPad 2 was released at March 25, 2011 precisely even fresh iPad 1 owners buy iPad 2. It eventually had a bigger success than iPad 1. After iPad 2-mania, Apple recently foregod The New iPad, a. k. a. iPad 3 to the market. It offered even better improvements to its predecessor, but some reviewers are still not satisfied by the improvements that have been done. For example, Apple didnt introduce a 128 GB version, didnt make a juvenile design and didnt integrate Siri which was exceedingly anticipated by the end user.Besides just not meeting the expectancies, The New iPad actually degenerated in some way. It was heavier than its predecessor about an ounce. Knowing that it has a lot of new featu res that consume more power such as Retina display, better cameras and a faster processor, it is obvious that it needs a bigger battery to abide by the battery life same. An ounce is not a big difference but it is significant because it shows that Apples Research & ontogeny department is not really focusing on the Development part especially in hardware. Apple engineers are capable of doing better.From this example, it can be understood that marketing strategies helped the tablet market to grow. Other thing which helped the market to grow was competition. Rival companies of Apple started to produce their own tablet computers instantly after witnessing the success of the first iPad. Those tablets exploited missing features of iPads such as terce party software support and deeper customization. A lot of companies produced tablets similar to iPad. The main rivals of Apple are RIM, Samsung and ASUS. With all these options, the market grew exponentially and tablets became available for a wide range of users.It is important to deliver a new product to a lot of people. Cheaper tablets made this easier. And in total, tablet computer sales got closer to notebook and netbook sales. In conclusion, some key factors like efficiency, marketing strategy and competition helped the tablet market become what it is today. People are tending to buy a tablet in these days because of the easiness of use in daily life and such things. It is not hard to see that also marketing strategies dishearten the users and make them buy tablets. In near future, more and more tablets are going to be sold and tablets will dominate the mobile device market.