Internal Control and Risk Evaluation Essay

In today’s society, internal controls are applied to support an organization’s managers to become more successfully to release the responsibilities by applying and understanding internal control concepts. Internal controls are most frequently saw as â€Å"a lot of red tape†; however, internal controls have different circumstances when confirming high moral and ethical values which should be communicated in an organization. Internal controls are essentially composed of five interrelated components which are communication and information, monitoring, control environment, risk assessment, and control activities. The four areas of concerns are accounts receivable, payroll, accounts payable, and inventory. The identification of risks in the system, how the risk would be merged into the flowcharts, the internal controls that must be used, and an evaluation of the internal control system, and outside controls must be used. The biggest vulnerability area is accounts rece ivable because of an auditing and accounting perspective this is where the point money is received into the organization. In the flowchart, account receivable is recognizable as the point where payments will be posted. Account receivable has a secondary risk area in which the late charges, interest and other fees are added. The area of payroll is where the main risk concern will always be an individual superseding payroll internal controls. An additional internal control that can be applied by use of flowchart designs will be for authorized individuals having access to the authentic payroll processing function that provide access for authorizations of direct deposit/ or the printing of the payroll checks. Authorization is the main internal control area with accounts payable. The nonexistence of authorization is the major weakness, which can be in the form of control overrides in the AIS and physical form. As associated to the flowchart, there is an important weakness that will  exist in the process from the requesting department to other areas. The most critical internal control point is the inventory because of the physical counts corresponding with the AIS records. On the flowchart, inventory is identified as the point where inventory levels are maintained and tracked because of the easy access the area poses the biggest risk. Risks in System The risk with using any accounting software will always have uncertainties. Some of the risks are human error data input, security breaches, and fraud that put increase pressure on management staff in maintaining or achieving financial targets which have intensified the risk of inappropriate accounting or disappointment to disclose associated party transactions. The statement above only means that the organization needs to have security controls that forbid management from manipulating data for investor purposes. Another essential risk would be the establishment of illegal programs which delete or access files, corrupt files by the installation of a virus, changing the programs that cause unacceptable data to process. â€Å"Threats and risks to databases might include unauthorized access that allows altering, deleting, corrupting, destroying, or stealing data† (Beard and Wen, 2007, p. 212). To conserve the loss of important data using backup files are crucial that will be over whelming to an organization. The organization’s good reputation will be at risk if essential information reporting is misused, misdirected, and could cause damage to the competiveness of the organization. Internal Risks and Controls In the society today many hackers is known to have both external and internal risks that can ruin an organization security systems. Therefore, the collection of data is critical to establishing virtuous security controls for external and internal that ensure complete secure transactions, verification of the data is valid, and free from errors. â€Å"Tapping into the organizations telecommunication lines can be an activity that may seriously impact the data collection† (Beard and Wen, 2007, p. 217). Integrating exceptional internal control methods are a requirement to address exposure to major risks in an organization electronic accounting system because the responsibility primarily on the management staff. Creating and maintaining active internal controls includes the assessment, testing, and documentation  of internal controls which includes operations, access, program development, and changes. Internal Controls to Mitigate Risk Eliminating risk of internal controls is by establishing some of the following: Maintenance of records that detail and reflect all transactions Disposition of said transactions including the disposition of the assets Record transactions accurately to permit valid financial statements in accordance with GAAP Implement timely and decisive detection of unauthorized transactions Evaluation of Internal Controls For Kudler Fine Foods to certify appropriate application of internal controls into the organization systems, control activities must exist. The internal controls will include but are not limited to activity or functional management evaluations, transaction assessments, reconciliations, statistics processing and physical controls, and separation of duties. The evaluation of application of internal controls inside an accounting system should be ongoing and frequent. Kudler Fine Foods must make sure the organization maintain acceptable resources, make available financial, operational, and compliance with correlated information. The organization employees’ obligations and control responsibilities should be successfully communicated while ensuring compliance is the number one imperative factor. Kudler Fine Foods channels must exist for every individual to report alleged improprieties and the employee recommendations are petitioned and acknowledged. References Beard, D. and Wen, H.J. (2007). Reducing the Threat Levels for Accounting Information Systems. Challenges for Management, Accountants, Auditors, and Academicians. Retrieved August 12, 2009 from: http://www.nysscpa.org/cpajournal/2007/507/essentials/p34.htm University of Pennsylvania, (2009). Internal Controls Self-Assessment: A Guide to Internal Controls. Retrieved August 13, 2009 from: http://www.sru.edu/pages/1511.asp

Impact of communities of value on growth of information technology

Communities of value may be defined as huge networks between individuals bearing similar interest in value. It is often used about and within groupings in which customers, consumers, and concerned stakeholders are dynamically networking with each other about a given product, service, or brand. Organizations which still adore ancient ways of doing business loathe hearing that individuals are sharing information within themselves. Such firms prefer ‘talking’ more than online communication.Basically, organizations that enjoy fooling consumers will attempt to sabotage and drain any attempt of sharing information within a given socio-economic community of value. It is certain that such companies have to change and embrace information technology fully otherwise they have no option other than to close doors. There are various communities of value. Examples of these communities include; eBay, Napster, Linux, PHP, MySQL, Amazon, Double-Click, Akamai among others. Such communities form by themselves and are found all over the world, wherever online forums are available and regardless of whether concerned companies participate or not.Impact on growth of information technology Communities of value rely on advanced technology. This calls for overhaul of entire information technology. As the communities of value grow both in nature and complexity IT capability is also stretched. Thus need for growth in this industry. Various communities of value need diverse IT options. To tap the collective knowledge of entire network and address common interest of members of these communities calls for innovation in the IT industry. For example, just the other day Web 2. 0 technology developed options that allowed members to connect in ways that were not possible before.Various groups with common interest and value are able to join networks and get involved depending on favored interest. Through advanced IT organizations are able to harness collective value of consumers thus e nhancing customer relationship. In conclusion, communities of value keep on increasing and extending across socio-economic boundaries. Growth of these communities brings in technological demands which can only be addressed through reengineering IT industry. Pressure from communities of value leaves the IT field with one option-dynamic growth.

Naturalism in The Open Boat

Life has got different connotation for everyone. It’s a constant learning process throughout our lives. Shades of happiness, agony, pain, frustration are all part and parcel of life and one subtle message that life tends to give us is that nothing can be achieved without thriving for it or making an all out effort to achieve it. Destiny favours the brave and blaming everything as pre-destined is an act of the coward. Those who get this lesson early in life never get annoyed with the mix of emotions that life has to offer and eventually succeed and those who blame the forces for all their ills gradually but eventually perish. Everyone is equally prejudiced and treated as favourite by nature. In his short story, â€Å"The Open Boat,† based on an original account by the author Stephen Crane tries to show and give us the same message: a Universe totally detached with the dealings of human race, it is in these conditions that Man has to make struggle to survive. The protagonists in the story learn this fact by facing this apathy of the sea towards them and are almost overwhelmed by the nature’s lack of concern for them. They win the battle of survival only by fighting bravely against all the odds, patience and mutual cooperation. The story begins with four men, addressed as the captain, the correspondent, the oiler and the cook, stranded in the ocean in a small boat or dinghy. The author at the start of the story displays the hostility of the man and the sea and nature's indifference for the tragedy they were in: â€Å"The birds sat comfortably in groups, and they were envied by some in the dinghy, for the wrath of the sea was no more to them than it was to a covey of prairie chickens a thousand miles inland.† The men are in an anxious state and are constantly fighting a losing battle against the fury of the sea, but the nature shows no pity on them and continues in its wayward ways not taking in to account the consequences they have to face. The Sun continues to rise and set everyday but the sailors are aware of that by the changing color of waves due to the rising and setting sun. The shore is â€Å"lonely and indifferent.† They are even confronted by a wild shark, who finally decides that these men are of no use to her. The men, though, are least aware about whats happening around them fighting the ghosts within but still somehow in the centre of all the action. The current state that they are in makes them more and more pessimist and a feeling sinks in that the whole Universe is hostile to them: â€Å"The waves were nervously anxious to do something effective in the way of swamping boats.† At this point though they fail to appreciate that it is a natural phenomenon and they are just unlucky to be in the wrong place at wrong time, and not certainly any specific act of aggression by nature against Men. At this point in the story there is a bit of irony in their thought process, while fighting the wild rage of the sea conflicting thoughts have engulfed them, a moment of despair and a moment of hope against hope. They think that some external force is controlling their destinies: â€Å"If I am going to be drowned–if I am going to be drowned–if I am going to be drowned, why, in the name of the seven mad gods who rule the sea, was I allowed to come thus far and contemplate sand and trees?†¦ If this old ninny-woman, Fate, cannot do better than this, she should be deprived of the managemant of men's fortunes.† After a while after through all the futile struggle that there is nothing called fate and no reason for their being where they are. The moment this feeling sinks in their conscious as well as sub conscious the men are reduced to mere mortals: â€Å"When it occurs to a man that nature does not regard him as important, he at first wishes to throw bricks at the temple, and he hates deeply the fact that there are no bricks and no temples.†   They realize at this point in the story that theirs is a hopeless situation. To take courage from the captain one of the crew members asks him whether he thinks that they will be able to make it, to that, the captain answers â€Å"If this wind holds and the boat don't swamp, we can't do much else.† Situations like these, in real terms show the frustrations and feeling of despair a man feels when faced with condition out of his control. In times like these man realize that he is a mere puppet and a very small player and he can’t do much than to play his small role in this very big theatre of life. What can Man do when faced with a Universe that has got no compassion for him? How to survive alone against a indifferent nature? As the story unfolds the characters come to a realization that their only source of hope is by looking inwards and showing equal sympathy and concern for other human beings. The correspondent who in fact was the author himself starts getting a feeling of oneness and camaraderie towards the other crew, demolishing all his previous learning in life of being cynical of men. The author tells us that this was the best experience of the correspondent’s life. A sweeping change comes over all the men when they realize that all they have is each other. The correspondent recalls a childhood verse and feels sympathy for a dying soldier, one who does not even exist: â€Å"The correspondent, plying the oars and dreaming of the slow and slower movements of the lips of the soldier, was moved by a profound and perfectly impersonal comprehension. He was sorry for the soldier of the Legion who lay dying in Algiers.† His current experience has imparted a lesson to the correspondent that he can relate to the agony of the dying soldier. He now fully gets the grasp of what it is to be human: those constant efforts against a certain defeat, and the need for others that nobody can deny. Stephen Crane's â€Å"The Open Boat† is a classic that gives us inkling in to the complex human mind by imparting a simple lesson of oneness and humanity and the never dying human spirit against all the odds. He wants to say that though whatever happens but still we have others to comfort and support us if leave aside our false egos and rely on them truly.

Sociology Bilingualism Essay Example | Topics and Well Written Essays - 2000 words

Sociology Bilingualism - Essay Example " Immigration has had a long history in the United States. For the most part, however, it was seldom treated dispassionately even when an attempt was made only to ascertain the pertinent facts and their reliability" (Smith & Edmonston, 1998) The option of bilingualism is not offered in the school system with the strength and emphasis that it should for children to become as knowledgeable of a different language, and understand the materials given in their native one. In some cases bilingualism as a class in a curriculum is considered as a transitional one with it's ultimate goal to push the student to choose just one language as primary and sole, for their examination, graduation and finally the end of their education. "In contrast to the Canadian context, bilingual education in the United States exists primarily as a means to aid the transition of immigrant and linguistic minority children into English" (Meyer & Fienberg, 1992.) Bilingualism then we see that goes beyond a mere program in a classroom on a school for an hour daily, it has become a moral issue. What are the consequences of this battle Who pays the consequences of this battle You would then have to analyze and question the real long-term effects on the children. Forced by their parents whom have immigrated to this country believing that their only opportunity for survival is to speak this new country's language perfect, thus by making them as far as possible from their countries of origin where so much hardship, poverty and lack of education was experienced. Having reached an average 6th grade, these parents come to this country to work manual jobs such as; waiting in restaurants, cleaning houses, construction jobs, hard labor, etc. they unawarely allow their culture; their past, their language and their country become buried in their memories making them stories of horrors passed along to their descendants. Is the government trying to hold on to an ideal Holding to an identity pure and untouched for centuries to come, and only scratches the surface of a language to apace its activists, its minority groups, yet not too subtle so that the purist who are against immigration, do not feel neglected by the system Bilingualism then has become a silent fight among those who believe America should remain the land of opportunities, the land dreamt and fought for by founding fathers such as Abraham Lincoln who believed in liberty, equality and welcomed the impoverished and uneducated to teach them and give them opportunities they do not have in their country. However these exact welcoming have then presented a hazard to the laws, the cohesiveness of the language and culture and the way of living, because this so called "Americanization" has been overwhelmingly time consuming and has left the country with overpopulated schools and undereducated students What has caused this bilingualism to rise in the United States of America and what have been the consequences of this, especially on the children in our educational system We must first trace the origin of bilingualism in schools, since the Bilingual Education Act in 1968 where it's ideal or purpose was to provide equal education and opportunities for those of minority language. The ideal being the assimilation of those who come from a different culture and education to the Americanized culture and education system. "Students must be able to understand what is presented to them in

Passion vs. Reason Essay Example | Topics and Well Written Essays - 750 words

Passion vs. Reason - Essay Example The stories of these characters, unique they may be, actually revolve into common themes: the issue of passion and reason, the complexities of public life and responsibilities vs. the reality of their personal realm, and as well as the role of the gods in man’s destiny. Are humans’ passions uncontrollable, whatever its cost to others may be? Does the passion of humans reign supreme over reason at the end of the day? While Phaedra may be the queen of the kingdom, having responsibilities over their realm and is supposed to be guided by reason, actually holds a secret desire for her stepson (Lawall et al., 2003). Hyppolytus the prince may have the life that any man would want, the riches, power and authority, but is actually finding a hard time to be with the person he loves (Lawall et al., 2003). Oenone the old nurse is supposed to have the moral standpoint to care for the royal household, but she acts as a key to unleash Phaedra’s desire (Lawall et al., 2003). The seus the king is supposed to be just and righteous, as expected of a ruler, but is overcome by his emotions and imposes on his son a severe punishment for a crime that his son has not committed (Lawall et al., 2003). ... ackground of Phaedra as a queen: the expected actions of her, and as well as the different ways that she explores in order to show society that she acts the way that a queen must act. This would be analyzed in comparison to her hidden desires: her unforgiving and intense passion for the love of her stepson, up to the point that her acts would lead to serious consequences not just for the royal household, but for the kingdom as a whole. From this analysis, at the end of the paper, the researcher would give a conclusion answering the question of passion vs. reason, on whether the passion of humans reign supreme over reason, regardless of the costs to other may be. At the first act of the play, it can be seen that Phaedra at public acts like what is expected of a queen: the responsibility of administering the kingdom while the king is away, as well as showing an example of moral and civil uprightness (Lawall et al., 2003). However, behind this public facade lies a very dark secret: Phae dra’s intense and overpowering passion on her stepson, Hyppolytus (Lawall et al., 2003). In fact, this passion is against all of the prevailing moral standards if society: the King is still believed to be alive, making this love illegitimate and totally unacceptable (Lawall et al., 2003). However, the nurse Oenone eventually acquires knowledge of the dark secret of Phaedra, wherein Phaedra actually requests that she would want to die rather than face the shame of the public knowing her illegitimate desire for her stepson (Lawall et al., 2003). In this case, the contradiction between the public persona and the private life of Phaedra can clearly be seen: she does not give up her illegitimate love for her stepson Hyppolytus, but would not compromise her stature as a queen and is desperate

Article Review Essay Example | Topics and Well Written Essays - 1000 words - 2

Article Review - Essay Example On the other hand, both coal and nuclear have little or no energy storage needs and both have been thoroughly analysed in a cost analysis to promote further interest by the business community to build more plants of both types. The authors grant that both these sources come with tremendous environmental impact, and in fact refer to them as ‘environmental delinquents,’ but they purport that they both are essential ‘wedges’ in the power capacity production of the world. However the tremendous amount of carbon emissions produced by coal energy and the problem of nuclear waste storage and the high cost to produce nuclear energy are daunting problems for these resources. Coal itself produces the lion share of energy for the planet. Its use is expected to rise 73% by the year 2030, due primarily to the economic emergence of both India and China. If this scenario is true than greenhouse gases are also projected to increase by 56% within the same time frame. The authors point out that the ‘good news’ is that there are alternatives to reduce these carbon emissions by sequestering the gasses in large underground chambers. However the technology and lack of fail-safe protocols are counter productive to implementing this technology. There is also the process of Coal gassification, which separates out the various gasses from raw coal and makes the sequestering of Carbon Dioxide a more simplified process. A by-product of this would also create hydrogen gas that can be burned and also used as fuel. They also site the continued abundance of fossil fuels as a source for energy far into the future. While research continues in to the area of Clean Co al plants, most researchers admit that it is an impossible pipe dream. Nuclear energy, on the other hand, has had its bout of black-eyes such as the Cernoble and Three-Mile Island disasters. The authors admit this was very bad press for production of more nuclear

IT Consultancies Essay Example | Topics and Well Written Essays - 750 words

IT Consultancies - Essay Example This paper reports on information technology consultancies for small and medium enterprises. IT consultancies The small and medium enterprises have embraced information technology developments and have established demand for consultancy services. Some of the enterprises’ consulting services in information technology applications include the following, as are offered by SME consulting services. Web design Customer relationship management Content management system E-commerce Custom application development Design outsource (Sme, 2010) Justifications of the information technology consultancies Application of the consultancies by the enterprises, the derived benefits of the applications as well as the fact that the small and medium enterprises have limited financial capacities to purchase or develop their own applications justifies the need for information technology consultancies. Features of each consultancy however identify specialized justification for each consultancy services . Web design is for instance an essential tool to every organization because of the globalized market that is dominated by the internet technology. Having an organization’s web site is therefore essential to reaching its target stakeholders. The quality of a developed website is also essential to an organization’s target customers as a marketing strategy towards a competitive advantage. Achieving an objective of developing an effective website therefore require expertise knowledge in â€Å"web design,† â€Å"flash and multimedia,† developing sites that have â€Å"interactive sound,† and â€Å"content management system† (Sme, 2010, p. 1). The derived benefits from application of content management system also justify the need for its consultancy services. This is because of its scope that promotes effectiveness and efficacy in data management and management of website pages that is instrumental to forecasting and management of trends for orga nizational decision making, and marketing through exploiting audience’ tastes and attitudes in developing website’s content. Some of the specialized services from content management system include â€Å"professional content designs,† developed potential to adjust information content, search assistance options, and add inns to an organization’s web pages (Sme, 2010, p. 1). Similarly, technological developments towards reliance on the internet also identify the need for business initiatives over the internet. Communication towards agreements for sale of property and transfer of ownership is for example easier and faster over the internet, especially in the globalized market where geographical gap hampers traditional methods of written communication. Achieving the desired communication efficiencies however requires specialized tools that are offered by E-commerce consultancy. The consultancy accords diversified services such as interlinked classes of product s and suppliers, diversified currencies and languages for communication, products evaluation, and feedbacks on the products, services for ordering and paying for commodities, and relevant calculations from transactions. These services’ ability to enhance electronic business transactions therefore justifies the need for the consultancy towards efficiency and effectiveness (Sme, 2010). Customer relationship management is another essential element of an enterprise’s management, and development and application of its model justifies the nee

Moral, Social and Political Philosophy Essay Example | Topics and Well Written Essays - 1250 words

Moral, Social and Political Philosophy - Essay Example Held charged traditional philosophy with presenting masculine morality as gender neutral and superior to those of women. The paradigms used, such as the contractual, conflict, competition and controversy models, are by themselves forms of gender bias and support patterns of domination and subordination. The ratiocinations of Alasdair MacIntyre in his essay Is Patriotism a Virtue, although admittedly an improvement over traditional Western concepts of morality and philosophy is actually founded on its basic masculine bias and interests. It remains to be contract, conflict, competition and controversy driven, resting on public rather than private realities. Espousing the particular characteristics and merits of one's particular nation is relevant only within the framework of physical national boundaries and the competition for resources and relies on a culture of scarcity, selfishness and rivalry. Identity is not really inflexible and set on hard and fast rules. MacIntyre's rejection of objective and impartial moral vantage point from which to view patriotism is superficial. He even acceded that personal morality is colored by its source, the culture of its situs and the ethics of its teachers. It is an admission that the subject is learned by osmosis subconsciously and not from formal education. It is highly susceptible to emotional prodding of self-interest and pride. Patriotism is only partially induced by the maternalist ethics of care which Ms. Held would like to become the foundation of modern morality, philosophy and politics. As such, it cannot cross the chasm of bias and regionalism which would be otherwise in a culture of care where responsible beings would be willing to let go of superficial standards in order to achieve a more enlightened national or even world culture. 2. Current morality and ethics on war and capital punishment depends on the justness of the grounds and the means for doing so. A reactive war on self-defense and self-preservation in response to an invasion or attack is accepted as ethical and moral and so would a pre-emptive one if a threat of invasion or attack is eminent and likely. A just war is not one for invasion and selfish purposes and ends. The convictions of doing away with armed conflict between political communities came about after suffering two world wars and centuries of smaller ones and embodied in the United Nations Charter. Only the possibility of international cooperation could prevent any nation from using force to gain territory, wealth and resources from another. The Clausewitz definition is no longer probable except under the auspices of the United Nations. A disagreement in governance no longer justifies killing of a multitude by another nation. Nevertheless, wars do break out once in a while as long as nations keep arms and manufacture them. Killing as a way of punishment is justified by way of social protection and retaliation for the commission of serious crimes. This is practiced because imprisonment of the criminal for life does not ensure deterrence of criminal behavior and rehabilitation of the convict, in addition to taxing the treasury of necessary funds to keep the criminal behind bars. It has also been asserted that the same goes with capital punishment and death does not reform the criminal nor make amends especially for the murder of another person. There is always the possibility of

Design a factory Dissertation Example | Topics and Well Written Essays - 2500 words

Design a factory - Dissertation Example The report reflects a very significant aspect of industrial engineering advancement. The research is tied around dyeing and molding methods used by industries to reduce production and change over time between productions of different parts. The parts under consideration over here are car bumpers of two cars, namely Toyota and Nissan UK. A hypothetical factory will be explained which works on the Just-In-Time principle to produce and deliver car bumpers to production line of the said companies in the UK. MOLDING AND DYEING First, let us start with the building block of this review paper. Mould or molding is the initial way or increasing production rate in factory. This is not the sole reason but a part of the reason. The process of molding can be defined as the process of shaping raw material using different means, which have been developed over the years in industrial revolutions and beyond by experimentation and innovation. The caste is the second term which has to be explained. Com ing towards the role of the mould or the caste. It is, in simple terms, a hollow shape of the actual part, which has to be produced or manufactured. The raw material, with proper heating and other scientific methods, is poured into the caste, which in terms forms the desired part. The earlier part of the report explains molding as a very simple form of technique, but now it has evolved into a complete science, rather modern art. Injection molding is a industrial process for producing similar parts from thermoplastic and thermosetting plastic material. Heated material is poured into a mold cavity to produce the exact part. The caste is then engineered to perfection for running production. This technique is used vastly now in industries and production houses to produce variety of parts, from the smallest of parts to the very panels on the car, Douglas (1996, pp. 43). The part under discussion in this report is a car bumper that will be produced for two companies, on being Nissan and t he other being Toyota. An Injection molding machine is simply a mechanical device invented to take the human factor out of the process of injection molding to as far an extent as possible and in this case, it is related to the bumper of the two car companies. A basic assumption has to be made for the hypothesis about the number of parts manufactured in this factory. The number of parts that this factory produces is four. Two being the front bumpers and two rear for both Toyota and Nissan respectively. EQUIPMNT REQUIRED The machines that would be required to fulfill the demand of two companies with two bumpers (front and rear) respectively will need a minimum of 4 machines to bring about a constant production. As the factory works on just-in-time principle, the raw material will be forecasted and put on demand just when it is needed, hence reducing the cost of storage and constant manning of the resources. The best machine that will be used for fast processing and manufacture of simi lar parts will be plastic injection molding machine, with the die constructed on order from the owner. As the bumper designs will be provided by Nissan and Toyota, hence a machine is needed which is software operated and the design can be changed according to the demand. The machine that is going to be installed in the factory will be Fangheng, model FH-AB06 produced by Taizhou Huangyan Fangheng Plastic Moulds Co., Ltd. The machine has been chosen after a lot of

Internet Culture Is a Good Thing for Pop Culture Research Paper

Internet Culture Is a Good Thing for Pop Culture - Research Paper Example These communications are either formal, informal or for purposes of entertainment. Although internet use is yet to hit all countries in the world, it registers significant influence on many modes of lifestyle either directly or indirectly. Indeed, internet use has no age restrictions, is largely accessible, is authoritative, and comes at a reasonable price. Internet culture emanates from the use of  computer networks for entertainment and the study of various social phenomena associated with the internet like online games, social media, and online communities (Hermeking Web). Pop culture famously known as popular culture is the combination of all perspectives, ideas, and attitudes that deviate from the common culture in the society (Danesi 1-7). It concurs with the Western culture of the early to mid-20th century and that of the late 20th and early 21st century. It involves the aspects of social life that are more dominant in the public. It is indeed, defined by social interactions between people in their everyday activities in form of styles of dress, the use of slang, greeting rituals and the foods that people eat (Philosophy Now Web). It demonstrates a lot of influence from the media and as such by internet culture. In the past, pop culture spread through print, radio, movies, or television. However, the impact of media like television and radio is decreasing at big rate following the emergence of the internet culture, which is taking over the spread of pop culture. Indeed, there is a direct correlation between internet culture and pop culture with pop culture drawing many benefits from internet culture. Internet culture contributes to changes in civic engagement in the USA (University of California, Berkeley Web). It can equally function as a space of new divisions of labor between civil society organizational actors and lay activists. One of the most important elements of internet that greatly supports pop culture is the ability to download files. Undeni ably, pop music, trends, and cultural events can seep to a large pop population through massive sharing of files. For instance, it is possible for pop fans to download music videos immediately their favorite artists release them. Additionally, internet makes it possible for pop artists to participate on pop culture activities without having to be physically present. For instance, thousands of artists are able to participate in real time when special pop culture events are held. Actually, the remarkable increase in internet penetration and high speeds makes streaming possible and therefore, able to stream videos as pop events happen. This has been a great boost to pop culture, which has also recorded a remarkable shift to internet interaction. One important thing about internet culture that makes it important to pop culture is its contribution the fast spread of pop lifestyle. Pop lifestyle, especially trends in dressing, are able to reach many people simultaneously and instantaneous ly. Ideally, internet has also been a platform in which, pop culture has also been able to disseminate to different parts of the world. This has been a boost to increased adoption of pop culture to many people across the world. The use of the internet have in a big way led to the spread of more information on pop culture as many people can now access this information over the internet with ease and no restrictions. However, pop culture does not necessarily depend on

Pick one by yourself Essay Example | Topics and Well Written Essays - 1000 words

Pick one by yourself - Essay Example Nevertheless, in order to fully appreciate a work of art one should be able to combine one’s perception with factual information about the artist and the context of work. This paper will provide a background of Pablo Picasso’s work titled Man with a Guitar, personal reflection from the author and a comprehensive analysis of the piece of art. To begin with, it may be particularly important to dwell on some aspects of biography of the artist and the historical events of the time. Pablo Picasso as a person who was extremely active in the first part of the twentieth century: the threshold of the new era. The world in general was look for new point of view on reality and so did talented people. The work of art in question may be referred to as a representative of Cubism which stands for a particular period on artistic development of Picasso, which was preceded by experiments often termed Blue, Rose and African influenced periods (Walther 15). Thus, the new art movement presented the audience with a novel view on reality that is deconstructed up to the fundamental geometric shapes and recreated on canvas with the creative power of an artist (Rathus 289). Having considered the historical background, it may be useful to pay attention to the emotion that the painting in question provoked. Thus, when I first looked at the painting I tried to guess what the artist depicted. I saw many shapes which I recognized as triangles and thought that the title of the work of art will be somehow connected to them. I could not see any other color by brown and black; so, I supposed that the painting was not about nature. I was extremely surprised when I learned that it is called Man with a Guitar. I looked carefully to find any trace of a human figure or a musical instrument. I observed the painting over and over and after several minutes I saw some clues. I could see the stings, the sound hole and even one machine head; however,

A life in the day of Paul Harris Essay Example for Free

A life in the day of Paul Harris Essay I wake up 6:30 a. m. with my light going on and a very loud voice shouting, Get up Paul! Immediately or I will stop you from playing stupid games on your Playstation. (I find this one of my mothers most annoying habits. ) I eventually haul myself out of my bed and stagger to the bathroom, where I transform my self from Ape to human. Laura my adorable (if somewhat a pain), sister, is already dressed and downstairs feeding our cat Bobby. Dad is blocking the stairs putting his shoes on as he advances to work for another day in the bank. Mum is busy juggling the washing machine, the toaster, packed lunch and signing my planner. Just as I think it is safe to come down stairs, to have a tasty breakfast of Coco Pops, my mum would start practicing Opera, for her lesson on Friday lunch time. I dont particularly like Opera, I prefer Punk rock, my favourite band is Blink 182 and my favourite song is, All the small things. The trip to school is fun and exciting with lots of little alloy ways to get lost in. The ride on the train is an exciting but short journey from Hightown station towards Freshfeld station via Formby station. I walk to school from there with my best friend Jamie Hall, who has his hair up spiked and also likes Punk rock. We both share a big interest in computers and we are both going to build a computer individually. School is a mixture of excitement and work (education). This year I have taken a great interest in my education because it is the start of my G. C. S. Es. A time of hard work to get qualifications. I particularly have to work at English, but Im lucky because my English teacher is a good teacher, who teaches the class properly. I enjoy I. T because it is full of interesting facts about computers and when the teachers not looking, I start playing games like Sonic the Hedgehog. Maths is a good subject because I can do the work, at the moment. I sit next to Michael Roberts who can be good fun but gets moody sometimes (we all have faults and mine is that I rush things). At breaks I walk round the school mumbling about computers or games with Jamie. Sometimes I play a game called manhunt with a few of my other friends, like Ashlee Rowe. It is a physical game that involves chasing people and catching them. When it is time to leave school, I wait for my friend Allister in year ten, (we live next door to each other). We get the train together; Allister is more obsessed about computers than I am, but he adores games and I love all aspects of computers. When I get home, my homework comes first before any thing else, so I do it, have something to eat, before my horrible task of ironing my Army cadets uniform. I go to cadets with a friend from school called Danny; He can be a bit strange at times because he makes noises with his mouth. Cadets is enjoy full because I love the Army and the activities I do (Im not the best at shooting because Im short sighted). I think The Army will be my career as an officer or I might join the navy, as an engineering officer. For now I will think I will stay who I am. When dad gets home from a very stressful job, he is usually moody like a bear with a sore head, so I help him buy making him a brew of P. G Tips tea. At tea time I have to gulp my tea down so Im ready for cadets. My friend Chris Caralan picks me up for cadets he is 15 and has recently lost his lance corporal stripe for forgetting to go to annual camp. To night will be a brilliant night because I get to go in the best tank in the world, The Challenger 2. When we arrived at the Army camp it was there, the Challenger 2. A giant monster by its self, a khaki coloured snail with a thick layer of armour like a shell. It had two eyes both sides of the turret to give it character. When one of the officers turned on the engine it roared like a grizzly bear. We got a chance to gone in it and a guided tour. After a long exhausting day I finally get a chance to drop off at the land of nod.

The Theory Of Physicalism

The Theory Of Physicalism Abstract: Physicalism is the theory that the universe and its phenomenon can all be explained through physical laws because physicalists believe the universe is completely physical. A philosophical theory opposing physicalism is proposed by the knowledge argument. Proponents of the knowledge argument say that complete knowledge of the physical world does not explain the subjective experiences of perception and interpretation of outside stimuli. If this is the case; then physicalism cannot be true. Physicalism is a philosophical theory that states everything is physical, and that everything can be explained purely by the laws of physics. These physicalists argue that even the processes occurring in the mind can be understood through physics. This belief raises a disagreement with the understanding conscious experiences, which philosophers label as qualia. Qualia refer to the varying levels of quality that our conscious mind experiences from the outside world. Our brains translate electrical stimuli that we receive from the outside world into qualia. An example of this is the human vision. The conscious experience of looking at a blue sky is a result of a set of translation processes that happen inside the human brain. The brain receives electrical stimuli and translates them into a quality. The electrical stimuli will be the light waves and the quality that our minds understand is the color blue. If one single property in the universe can be argued as a non-physical entity, the n theory of physicalism would be false. Quale, which is sometimes referred to the knowledge argument, is a famous theory that goes against the idea of physicalism, and this paper will focus on how the knowledge argument disproves physicalism. A famous example of the knowledge argument was proposed by Frank Jackson (1982). He argues that even if a person has all the physical knowledge about the world it is inevitable that this person will still learn something when s/he is exposed to real experience of the world. In this example, Mary, a brilliant scientist, learned all the physical information and facts, including the distinctive wavelength of each color, in a black and white room. Mary is then released from this room and there she learns the information of color vision that she did not learn in the black and white room (Jackson, 1982, p.291). This new piece of information that Mary learns after her release proves that not everything in this universe is physical. Before Marys release from the room, all the knowledge she had about colors was the physical properties of colors. Mary had no idea what red, blue, yellow, or green actually looked like because all she had experienced was black and white. Another famous example, what is it like to be a bat? proposed by Thomas Nagel (1974), also argues against physicalism. Nagel proposes that even if a human being has all the knowledge about bats perceptual system, including details of how bats sonar system functions, there is still no way a human being can understand what it is like to be a bat. This is because the human sensory system is too distinctive from the bats sensory system. A human being has the ability to explore and research on what it is like to be a bat based completely on scientific information. With the aid of our advance technology, human beings can map out the details how a bat perceives its sonar information easily. However, a human being will not be able to comprehend the qualitative experience that a bat receives because; ultimately a human being is, simply, not a bat. The only way to know what it is like to be a bat is to be a bat. Both examples above try to convey something in common, the fact that a subject X can never understand the quality of experience of another subject. This is because every subject has their own subjective views and physical laws cannot explain this phenomenon. Other than the learning behaviors, physicalists also cannot explain phenomena like memory, mental illness, belief, desires and the feeling of fear. Much of the information human beings have about the world is not in the form of physical information and cannot be explained by physical laws. Every human being is emotional and has a distinctive way of interpreting outside information. The differences between human beings result in different subjective experiences. Human beings not only learn about the world through sensory inputs and stimuli within the environment, but also through subjective opinions or point of views. This corresponds to the knowledge arguments presented above. A physicalist may argue that the way the human brain interprets information can be explained by physical laws. In the example of Mary learning new information after her release, a physicalist may argue that Mary had not acquired any new information about colors. Instead, Mary applied her knowledge of colors after her experience of colors. The knowledge that Mary acquired before her release enables Mary to interpret the new information that she receives from the outside world. The result of Mary being able to interpret a color is based on her previous knowledge about colors. Indeed, science has always been a powerful tool that helps us to understand the world. However, the physicalist argument does not deny the fact that Mary has learned new knowledge after her release from the black and white room. New information was introduced to Mary such as the ability to picture the color in her mind and the ability to distinguish each color without the aid of wavelength frequency devices. Also, normal human beings do not learn their world inside a black and white room. They are exposed to all the colors without the knowledge of every light wave property within each color. Physicalism fails to explain every phenomenon in this world with physical laws. The fact is that knowing all the physical information of how an experience is like does not explain what it is like to experience it. Physical laws cannot explain a subjective experience such as learning behaviors nor can it explain feelings. Since physicalism argues everything in the universe is physical, as long as any property in this universe is a non-physical entity, physicalism cannot be true.

Design of Hybrid Filter With Wavelet Denoising

Design of Hybrid Filter With Wavelet Denoising Simranjit Kaur DESIGN OF HYBRID FILTER WITH WAVELET DENOISING AND ANISOTROPIC DIFFUSION FILTER FOR IMAGE DESPECKLING 1. INTRODUCTION Digital images are images which are formed of picture elements also termed as pixels. The pixels typically are arranged in a rectangular array. The dimensions of the pixel array determine its size. Its width is defined by the number of columns, and height by the number of rows in that array. Digital images are susceptible to various types of noise.Speckleis a form of noise which exists in and decreases the quality of the active  radar  and  synthetic aperture radar  (SAR) images. Image denoising is an essential task in image processing, both as a component in other processes and as a process itself. Various methods are there to denoise the image. A good image denoising model preserves edges, while removing noise. If the window size is quite large, then the over smoothing will occur and edges become blur out. If the size of window is small, then the smoothing property of the window decreases and doesn’t remove the speckle noise that efficiently. Secondly, in the traditional filters there is no enhancement of edges. Thirdly these existing filters are non directional. Finally, the thresholds which are used in the existing filters, although are inspired by statistical arguments, they are ad hoc improvements which only display the drawbacks of the window-based approach. So, inorder to alleviate this problem, hybrid filter with Wavelet denoising and anisotropic diffusion filter, has been proposed. In this model, we work on the drawbacks of the previous models such as oversmoothing of the images and unnecessaryremoval of the edges. 1.1 SCOPE OF STUDY The scope of work for this model is finding an accurate technique for the development of a hybrid despeckling model whose main purpose is to preserve the edges of the image and avoid oversmoothing during denoising. We have to study various previous techniques and on the basis of the study we will develop a model which overcomes the flaws of existing despeckling methods while improving the quality parameters in the end of filtering process. 2. OBJECTIVES To reduce the speckle noise. To improve the parameters like peak signal to noise ratio, equivalent no of looks and coefficient of correlation. Tocreate a better image processing algorithm To investigate the proper selection of wavelet filters and thresholding scheme which yields optimal visual enhancement of SAR images. Tocreate a better image processing algorithm for denoising technique. To design a hybrid filter from the two existing filters for removal of noise in uniform regions from the image. 3. BRIEF LITERATURE SURVEY Until now, several researches and case studies have been reported about wavelet denoising . Yuan Gao and Zhengyao Bai [2] proposed a speckle reduction method which is based on curvelet domain in SAR images. In this technique, curvelet transform is mapped with wavelet filtering. In the first step, multiplicative noise is converted in to additive noise. Second step is to compute the threshold, by using soft and hard thresholding curvelet coefficients are thresholded. Lastly, opposite CT and exponential transform are applied to reconstruct the original image. This shows that this method is better than other filtering techniques. S.Sudha et al. [3] proposed a tool for noise removal in ultrasound images. The comparison shows that the proposed technique provides better results than other existing techniques. Manish Goyal and Gianetan Singh Sekhon [4] applied wavelet based hybrid thresholding techniques: firstly applied the statistical technique and then filtering based on bayes threshold. Then results are calculated which is followed by applying soft thresholding. The experimental results show that this filter gives better results. Alka Vishwa, Shilpa Sharma [5] created a simple context-based model for the selection of threshold within a wavelet denoising model. Estimations of the local variance with appropriate weights are used for thresholding. Although, it is seen that the denoised image, during removal of a substantial amount of noise also suffers practically node gradation in the sharpness and details. The experimental result shows that this proposed method yields significantly improved visual quality and also better PSNR in comparison with the other techniques for the denoising. Rohit Verma,Jahid Ali [6] has discussed different types of noise that can creep in image during acquisition. In the second section various filtering techniques are presented that can be used for denoising the digital image. Experimental results found that the BM3D along with median filters gave better results and the averaging and minimum filters performed the worst. BM3D is best choice of removing Salt and pepper noise. In all other cases median filter is considered more suitable. K.Bala Prakash ,R.Venu Babu and Venu Gopal [7] proposed a new technique which is independently select the filter for different types of images. In this technique a new independent filter will automatically check which filter gives better results in images,. The results are computed using different parameters. The experimental results shows that proposed technique gives better results than other techniques. Mashaly et al. [8] introduced a new technique which is based on morphological operations. In this paper Synthetic aperture radar images are used. In this morphological operations are applied to remove the speckle noise reduction and the results are compared with different filtering techniques such as adaptive and non adaptive filters. Adib Akl and Charles Yaacoub [9] proposed a method for image denoising that uses wavelet denoising and an adaptive form of the Kuan filter that results in a significant removal of speckle noise. The results are tested in respect of the peak signal to noise ratio, equivalent no of looks and coefficient of correlation. Udomhunskal and Wongsita [10] presented a method for Ultrasonicspeckledenoisingusingthe hybrid technique which is based on wavelet transform and wiener filter to reduce thespecklenoisewhile preserving the details. In this method, firstly apply the 2D discrete wavelet transform for the noisy image. Then, the wiener filter isapplied to each detail subband. The results found that this method removes the ultrasonicspeckle more efficiently. 4. GAPS IN STUDY 5. PROBLEM FORMULATION The basic idea of this model is the estimation of the uncorrupted image from the noisy image or distorted image known as â€Å"image denoising†. To remove noisy distortions, there are various methods to help restore an image. Choosing the best method plays a very important role for getting the desired image. There are various existing techniques to remove the Speckle Noise Reduction but due to some drawbacks these techniques cannot remove Speckle Noise efficiently. The major drawbacks of the existing filters are: The adaptive filters like Lee filter, Kuan filter and Frost filter are not able to perform a full removal of Speckle without losing any edges because they rely on local statistical data and this Statistical data related to the filtered pixel value and this data depends upon the filter window over an area. As these existing filters are very much sensitive to the Window Shape and Window Size. If the Window Shape is very much larger than over smoothing will occurs. As window size is smaller than the Smoothing Capability of the Window will decrease. So, to overcome these limitations we proposed a new hybrid technique that combines Wavelet based denoising and anisotropic diffusion filter. As Wavelet is Frame based Approach, it does not dependent on Space or Time. Wavelet also provides better Resolution. In Anisotropic diffusion filter, it is based on partial differential equation. It does not depends upon the window size but, on Mean Square Error approach. So it provides better filtering capability and enhances the edges. By applying these techniques the efficiency of the system is increased and noise is reduced to the greater extent. 6.METHODOLOGY Wavelet denoising is a modern approach to denoising which is not based on local statistical data. The wavelet denoising is a frame based approach. In this approach, a wavelet transform is applied on the image, followed by thresholding method. In the end, an inverse wavelet transform is applied to the image for lengthening the image components after they were reduced during wavelet decomposition. A speckled image can be expressed in the form of k=m*n Where m is the original image and the n is noise with mean and unknown variance. The following diagram explains the DWT-denoising.Wavelet-based denoising consists of: Applying the Discrete Wavelet Transform (DWT) to the noisy image k, Thresholding the detail coefficients, and Finally applying inverse discrete wavelet transform (IDWT) technique on the threshold coefficients to obtain an estimation of the original image kas shown in Figure1. Figure1. Block diagram of wavelet denoising Theimage k is inserted in the filter in the logarithmic form i.e. k=m+n. After wavelet transform W is applied, it results in W(k). W(k) undergoes the thresholding process which results in T(W(k)) which is represented asfwin the figure 1.Finally, the de-speckled image is extracted using the inverse transform W-1. Anisotropic diffusion filter: In anisotropic diffusion the main method is to smoothen within the region in preference to the smoothening across the edges. Without bias due to the filter window shape and size the partial differential equation based removal approach allows the generation of image scales consisting of set of filtered image. So, anisotropic diffusion is adaptive and does not utilize the hard thresholds to alter performance in homogeneous areas or in region near edges and small features. This is quite edge sensitive. In the anisotropic diffusion filter, conduction coefficient is taken to be one within given region it is zero near the edges. Equation for anisotropic diffusion is as given I (x, 0) = =div (F) + – Here I is input image, is the initial image, div (F) is diffusion flux and is entire coefficient Overview of Framework First load the image using a MATLAB processing tool box and add speckle noise into in the image which can be seen in the form black and white dots. After image is loaded it will pass through wavelet denoising filter where log transformation is applied so as to decrease the multiplicative nature of the image by making it additive for easing the removal process.Here Bayes Shrink Threshold is used for thresholding process. The Bayesian Shrinkage contains a soft-threshold and minimizes the Bayesian risk. Shrink threshold is calculated by considering a Generalized Gaussian Distribution. After that an Inverse wavelet transform will be applied on the threshold output, so as to extract the image. After applying the Wavelet Transform, hybrid of the anisotropic filter and wavelet will be formed, sothat it provides better results than simple Wavelet denoising techniques. After the image passes through the filter, results will be evaluated in terms of peak signal to noise ratio, Coefficient of c orrelation and equivalent No of looks. These results will show that the hybrid model gives better results than other existing techniques. Figure 2.Basic flowchart depicting the despeckling of an image using hybrid model. 7. FACILITIES REQUIRED FOR PROPOSED WORK The various hardware and software facilities of the proposed model are given as under : Hardware Requirements: Intel Core CPU 3 GB RAM Windows server Software Requirements: MATLAB Software(R2012a) 32 bit (win32) 8. PROPOSED PLACE OF WORK Department of Computer Science Engineering, Chandigarh Engineering College, Landran Mohali, India REFERENCES

The Virtues of Apathy Essay -- Essays Papers

The Virtues of Apathy â€Å"I just don't think I can continue to live in a place that embraces and nurtures apathy as if it was virtue.† Morgan Freeman speaks these words in the movie Se7en after declaring that he is going to quit his job as a detective. His character sees crimes of hate, aggression and murder every day, and he also observes the public’s reaction to them. People turn a blind eye; they no longer care. What has happened to society? Why has what used to be considered incredibly shocking dissolved into what is considered an everyday and usual activity? Apathy has become the common response of American society towards what should be considered shocking because these activities have become unshocking and â€Å"everyday†. In searching for the cause and extent of the problem of social de-shockification, one must begin with the group of writers who devoted themselves to intermixing the shocking and strange with the everyday: the surrealists. The original intention of the Surrealists was not to normalize shocking activities, but instead to make strange the â€Å"normal† and the â€Å"everyday†. These writers took the shocking and taboo items and subjects and introduced them into common circumstances so that readers would take a closer look at the circumstances, not the items introduced. Cultural analyst Ben Highmore describes it as a â€Å"juxtaposing of disparate elements† (Highmore 46). Surrealists took the evil, they took the wickedness and the debauchery, and they placed it in with the â€Å"clean† and the â€Å"good†. Opposites have the optimal effect of bringing out the different qualities of two objects. In order to defamiliarize what was good and normal, Surreal ists had to place it in juxtaposition with what was evil and unusual. One Surre... ...ly receive notice. The only problems that are solved are the ones the affect individuals. That in itself is a problem that plagues society, and it will not be fixed until apathy ceases to control the everyday lives of the American people. Works Cited - Bataille, Georges. Blue of Noon. 1957. New York: Marion Boyars Publishers, 2002. - Camus, Albert. The Fall. 1956. New York: Vintage Books, 1991. - Highmore, Ben. Everyday Life and Cultural Theory: An Introduction. London: Routledge, 2002. - Isidore, Chris. â€Å"NCAA Rating Sag.† 25 Mar. 2003. CNNMoney. . - Remarque, Erich Maria. All Quiet on the Western Front. New York: Grosset & Dunlap, 1929. - Se7en. Dir. David Fincher. Perf. Brad Pitt, Morgan Freeman, Gwyneth Paltrow, and Kevin Spacey. New Ling Home Entertainment. The Virtues of Apathy Essay -- Essays Papers The Virtues of Apathy â€Å"I just don't think I can continue to live in a place that embraces and nurtures apathy as if it was virtue.† Morgan Freeman speaks these words in the movie Se7en after declaring that he is going to quit his job as a detective. His character sees crimes of hate, aggression and murder every day, and he also observes the public’s reaction to them. People turn a blind eye; they no longer care. What has happened to society? Why has what used to be considered incredibly shocking dissolved into what is considered an everyday and usual activity? Apathy has become the common response of American society towards what should be considered shocking because these activities have become unshocking and â€Å"everyday†. In searching for the cause and extent of the problem of social de-shockification, one must begin with the group of writers who devoted themselves to intermixing the shocking and strange with the everyday: the surrealists. The original intention of the Surrealists was not to normalize shocking activities, but instead to make strange the â€Å"normal† and the â€Å"everyday†. These writers took the shocking and taboo items and subjects and introduced them into common circumstances so that readers would take a closer look at the circumstances, not the items introduced. Cultural analyst Ben Highmore describes it as a â€Å"juxtaposing of disparate elements† (Highmore 46). Surrealists took the evil, they took the wickedness and the debauchery, and they placed it in with the â€Å"clean† and the â€Å"good†. Opposites have the optimal effect of bringing out the different qualities of two objects. In order to defamiliarize what was good and normal, Surreal ists had to place it in juxtaposition with what was evil and unusual. One Surre... ...ly receive notice. The only problems that are solved are the ones the affect individuals. That in itself is a problem that plagues society, and it will not be fixed until apathy ceases to control the everyday lives of the American people. Works Cited - Bataille, Georges. Blue of Noon. 1957. New York: Marion Boyars Publishers, 2002. - Camus, Albert. The Fall. 1956. New York: Vintage Books, 1991. - Highmore, Ben. Everyday Life and Cultural Theory: An Introduction. London: Routledge, 2002. - Isidore, Chris. â€Å"NCAA Rating Sag.† 25 Mar. 2003. CNNMoney. . - Remarque, Erich Maria. All Quiet on the Western Front. New York: Grosset & Dunlap, 1929. - Se7en. Dir. David Fincher. Perf. Brad Pitt, Morgan Freeman, Gwyneth Paltrow, and Kevin Spacey. New Ling Home Entertainment.

Fate and Pessimism in Far from the Madding Crowd Essay -- Madding

Fate and Pessimism in Far from the Madding Crowd      Ã‚  Ã‚   Fate plays a major role in many of Hardy's novels; both Tess of the D'Urbervilles and The Mayor of Casterbridge contain various instances where its effects are readily apparent. Moreover, Hardy's novels reflect a pessimistic view where fate, or chance, is responsible for a character's ruin. Far from the Madding Crowd is one of his earliest fiction; here, although it is much more subdued, fate and pessimism are still visible. It is shown throughout the book; Bathsheba Everdene sends a valentine to Farmer Boldwood as the result of her divination by Bible-and-key, Fanny Robin arrives at the wrong church for her wedding with Sergeant Troy, and a wave sweeps Troy out to sea so that he is assumed dead, only for him to return and be shot by Boldwood. Two of the characters, Troy and Fanny, along with her stillborn child, is left dead, and Boldwood is sent to confinement, labeled as being insane.    Nonetheless, fate and pessimism are much more subdued in Crowd than Hardy's later, grimmer works; whereas Tess is put to death, Bathsheba marries Gabriel Oak, the most obvious choice out of the three suitors. Indeed, Crowd is the happiest of Hardy's major novels. As for the more unfortunate characters, it can be said that they were not without fault, especially Troy. In short, Hardy has written a novel with a happy ending, where the protagonists are rewarded and the antagonists are punished.    At least, it would seem so. However, one must wonder if the "punishments" are truly just. And what about Fanny? It would be impossible to mark her as an antagonist. She is young and naà ¯ve, and her fate is unavoidable from the moment she falls in love with Tr... ...was possible. This optimism, balanced with traces of Hardy's early pessimism, makes Far from the Madding Crowd not a failed tragedy but "a significant novel in its own right-a kind of golden mean among the major works" (Carpenter 81).    Works Cited:    Beegel, Susan. "Male Sexuality in Far from the Madding Crowd." Thomas Hardy. Ed. Harold Bloom. New York: Chelsea House Publishers, 1987. 207-226.    Carpenter, Richard. Thomas Hardy. Boston: Twayne Publishers, 1964.    Flynn, Paul. "Sergeant Troy: A `Wicked Soldier Hero' in the Victorian Military." Hardy Miscellany 2 (September 16, 1998). May 12, 2000    Guerard, Albert J. "The Woman of the Novels." Hardy. Ed. Albert J. Guerard. Englewood Cliffs: Prentice-Hall, Inc., 1963.    Hardy, Thomas. Far from the Madding Crowd. New York: New American Library, Inc., 1960.

Gap between Rich and Poor Essay

The issue of gap between rich and poor has still been significant over recent decades in our society. At present, the article â€Å"Issue Area: Gap between Rich & Poor†, Joyce deBoer and Ryan Warmouth inform growing gap between rich and poor will pose unstable feature for society in the near future by surveying and comparing the statistical evidences from Golden and Area A. In addition, authors hope this issue must be mentioned by the society and anticipate it will be controlled by developing policy. While others researchers state that growing gap between rich and poor can enhance the competition of the entire society. By looking through this article, I claim that growing gap between rich and poor without control will pose serious threaten for the local stability and development. In this article, writers indicate the case of growing gap between rich and poor in Golden – Area A by filing plenty of data. Initially, authors select Golden and Area A which has a stable middle class as a sample. Moreover, authors think analyses have constraints as a result of some elements, such as â€Å"back-to-the-Landers† in the Columbia Valley. Then, authors illustrates overall poverty rate in term of LICO and LIM and make a comparison between Golden – Area A and British Columbia. Also, writers describe the impact of community growth on the gap, such as the increasing price of house and food. Then, talk about household incomes in disparate levels. Ultimately, the article concludes that growing gap between rich & poor can impact the diversity and stability of the community. For growing gap between rich and poor, those who argue that it can cause the enhancement of the competition for the society my build their view on such an assumption that this gap can be considered one motivation for lower income class, who want to be higher class. Obliviously, growing economic gap can cause the the evolution in some sense. Even so, this view should be too idealized for the current intense social competition. In my opinion, it has detrimental influence in aspects local stability and evolution. According to the description of the article, this issue can cause the local wealthy people can change to be rich increasingly and have adequate money to buy the local tracts and stores. In addition, along with the huge immigration of the new comer, the majority of them are wealthy or retired. Thus, the local rich people increase the price of land and food for high interest from immigrants. However, the local income does not grow, thereby causing the economic burden for local young people and low income earners. Apparently, this tendency causes the rich people more abundant. But, it can also cause the growth of criminal rate in the local. On the other hand, an increasing number of people can no longer afford to live there and move out to others place, thereby causing the loss of local labor force. This can impact the evolution of local economy. To sum up, growing gap between rich and poor have drawbacks for local stability, which cause the high burden live for local young people and low income earners. On the other hand, it can also bring about the loss of local labor force. I would concede that growing economic gap can create the competition of the society. Despite that this opinion should be too unreal. This article talks about the Canadian area has lived in the gap rich and poor. However, under financial crisis, this issue has already altered to be severe in some developing country. Afterward, I will research some articles about this problem in developing country.

The Rise and Spread of Islam

The rise and appeal of Islam can be attributed to many factors. Islam became popular because of the Qur’an, Muhammad’s personality, the immense faith among the early followers, it’s logical and clear principles and that those principles were consistent and logical (al-Islam). It was because of Mohammed’s personality that created the interest in Islam; the religion was not immediately popular when it was first introduced. It was only after Muhammad and his followers left their home for Medina, where the population welcomed Muhammad and the Muslims. Only after Muhammad became famous was he able to garner more followers and converts to Islam (World History Connections To Today, 257). Islam’s believers increased on a daily basis because of the caliphs and their agendas. Islam exploded rapidly during the times of the caliphate through successful military conquests. The campaigns were so successful and far-reaching, that by 750 AD, Muslims controlled land from present-day Iran in the east to present-day Portugal in the west and in North Africa to the south (World History Connections To Today, 260). Many people remained loyal to the religion after the empire detiorated because of the clear principle of the belief in one God. There were no others next to him, just prophets. There were also no conflicts within the religious teachings and the principle of treating all creatures with respect resonated within its followers. It was rare to have religious tolerance practiced toward different religions, yet the Qur’an celebrated it (al-Islam). Muhammad’s popularity was the primary attraction to Islam, but its message, principles and duties is what has kept the religion together throughout many centuries. People are still dutifully performing the requirements set forth in the five pillars which are, accepting God as the one true God, performing daily prayers, giving to the poor, fasting during Ramadan and the pilgrimage to Mecca (World History Connections To Today, 258). Many factors had to congeal to form the Muslim faith, and it will continue to be strong as long as the basic tenets of the religion are held sacred. Works Cited Guertin, Wilson H. , and, Mohammed J. Chirri. â€Å"Why Is Islam Popular? † al-Islam. 2 January 2009

Assessment Worksheet Essay

In a risk management plan you must first, establish the objectives. What is the exercise called when you are trying to identify an organization’s risk health? When trying to identify an organization’s risk health, you would use the Health Risk Assessment exercise. What practices helps reduce or eliminate risk? Risk Management. What on-going practice helps track risk in real-time? Risk Mitigation Given that an IT risk management plan can be large in scope, why is it a good idea to develop a risk management plan team? Scope identifies boundaries. So, if the plan is that large in scope, a team would work obviously together and not against to maintain its structure in nature and have consensus. Within the seven domains of a typical IT infrastructure, which domain is the most difficult to plan, identify, assess, remediate, and monitor? LAN-WAN From your scenario perspective, with which compliance law or standard does your organization have to comply? NERC-CIP Compliance: (critical infrastructure protection) plan is a set of requirements designed to secure assets vital to reliably operating North America’s bulk electric system. How did the risk identification and risk assessment of the identified risks, threats, and vulnerabilities contribute to your IT risk management plan table of contents? It was detailed properly to locate provided information needed. What risks, threats, and vulnerabilities did you identify and assess that require immediate risk mitigation given the criticality of the threat or vulnerability? None: All compliance was meet For risk monitoring, what techniques or tools can you implement within each of the seven domains of a typical IT infrastructure to help mitigate risk? Anything possible, man or man-made to properly assess, identify and deal with possible risks. For risk mitigation, what processes and procedures are needed to help streamline and implement risk mitigation solutions to the production IT infrastructure? I should start with each and every one of the seven domains, and do a risk analysis and trying to find vulnerabilities that could be exploited, and take necessary actions utilizing any tool available to mitigate or eliminate unnecessary risk if possible, for example disabling ports on an application server, web server, eliminating unnecessary processes, penetration testing and implementing a user awareness program and a strict AUP. How does risk mitigation impact change control management and vulnerability management? Change control is a systematic way to approaching change, within an org anization, it can prevent the possibility of services becoming interrupted and if so, provide a plan to bring them back up as soon as possible.

A Paper On Customer Satisfaction

Marketing Is an organizational function and a set of processes for creating, communicating and delivering values to customers and for managing customer relationships In ways that benefit the organization and its stakeholders. These values are related to an economic dimension and the psychological dimension of the said marketing definition. The same dimensions speak about perceived price through transaction values and cognitive and affective influences on brand choice and affective influences.This definition of marketing leads to the importance and critical roles of customers perception of corporate Images and reputation leading to customer satisfaction as an Intermediary to customer loyalty. This Is done In relevance with the belief and fact that customers are the primary ‘assets' of a market and not the product itself. With customers being satisfied, or if customers show a high level of satisfaction then only can the market for the particular product grow. This in turn can lea d to customer loyalty and loyalty intention. What is Customer Satisfaction?Customer Satisfaction Is said to be able to Increase product sales and bring about fulfillment response. It is a Judgment that a product or service feature, or the reduce itself, provided or is providing a pleasurable level of consumption-related fulfillment including levels of under or over-fulfillment. † It is the degree of experience that a customer receives from a good or service provided by a market. Thus ‘Customer Satisfaction' is the measure of this degree of experience or pleasure of customers measured by the number of repeated customers who repeatedly use the goods or service.It is also seen that customer satisfaction leads to the customers being loyal to the product or service thus in return be loyal to the particular brand of the product. It can also be used as a measure of loyalty intention. Oliver(1997) defined customer's loyalty as â€Å"a deep held commitment to rebury or re-patron ize a preferred product or service consistently in the future, thereby causing repetitive same brand or same brand-set purchasing, despite situational influences and marketing efforts that have the potential to cause switching behavior. Loyalty then is the intent or the customer's behavior to rebury the same product or service from a particular source (thus linking to a brand) because of the satisfaction that he or she achieved from using the product/service repeatedly. Why is Customer Satisfaction Important? Talking about customer satisfaction, one must understand why customer satisfaction is important. In asking that question the following reasons come up based on research. The main point is because customer satisfaction as a measure of loyalty intention and customer retention is a leading indicator and a point differentiator.Studying customer satisfaction or performing customer satisfaction surveys yields a better understanding of customer lifetime value and reduces customer chur n. In saying so, keeping and making old customers satisfied is a lot cheaper than acquiring new ones. Making customers happy reduces negative word of mouth for the product or service and thus doesn't affect the product or service negatively. On the other hand, with satisfied and happy customers word of mouth would enable an acquisition of many more other customers who can then be transformed to satisfied customers and then into totally satisfied customers.Retaining customers who are satisfied isn't much of a problem, it is those customers who often have problems with the products or services offered that needs to be looked into. Suppose if a ‘satisfaction' survey is carried out on a particular product, and the result gives a list if any customers who are not satisfied with the product or who gives a low rating for the product; then one must look into how and why they are unsatisfied with the product. One can keep a watch list on these customers and follow up with different que ries so as to determine why they are not satisfied.In knowing this, the brand can know the actual number of people who have intent of repurchase and of those who are actually loyal to the brand. The main difference between competitors in a market is their ability to retain and satisfy those customers who continue to be with them. Bringing customer satisfaction as a main strategy or a core point of action for a brand can be a detrimental factor for two or more competitors offering the same service or product. Take for example Competitor A and Competitor B both offering Product X.A customer C would go for either of the competitor's Product X if C would have received feedback from another customer (say D) if D would have given a positive feedback to given a positive word of mouth feedback to C of the Product X from Competitor A if the competitor A had offered or given a high level of satisfaction to the customer D. Thus the main differentiating factor for C for choosing product X from A and B would highly depend on the recommendation from D. This is what is meant by acquiring new customers and retaining old ones based on customer satisfaction.Studies have shown that totally satisfied customers are more loyal to a brand than Just satisfied customers. The Customer Lifetime Value (CLC) which can yield profit from a customer based on prediction of spending of the customer on a particular product or service is different for totally and Just satisfied customers. Just satisfied customers can and eight defect to other products or services and have a lower CLC. This is because with just satisfied customers, chances of new products from competitors who offer better services and benefits might make them shift from their regular brand and products.This can be attributed to the effect of the new product attributes that wooed them to shift or because of the lack of retention capability of the current brand. In the case of totally satisfied customers however, a new product or s ervice with better offers and benefits than the current brand isn't enough to deter them to take a shift. This might be due to the high loyalty they have towards their current brand because of their high levels of satisfaction they achieved from using the product or service or because of the brand's capability to retain them by incorporating customer satisfaction strategies in their business plans.Thus we can see that Just satisfied customers are willing to shift to other products more readily than totally satisfied customers. Markets should be able to distinguish between these two and formulate strategies to convert Just satisfied to totally satisfied customers which can raise the Customer Lifetime Value and thus increase profit. Consistency as a Customer Satisfaction Tool For a brand to be able to retain customers and to make them satisfied and happy, consistency is one of the major routes in achieving total customer satisfaction.The consistency that the paper talks about is the c onsistent satisfaction of a customer and its measure of relation to the overall sum of customer satisfaction over a period of time. This is in contrast to the measure of a five point scale satisfaction survey of individual customers. In measuring this satisfaction consistency, we measure the attestation levels of an individual customer for a particular product or service provided by a certain brand over their continued use and repurchase of the product or brand. This gives us a better understanding of the customer's response to the product or service though out the customer lifetime value.With increasing use of the product the customer can either be satisfied, totally satisfied or be frustrated with the product. This study based on consistency can then be translated into strategies or plans to enable the brand to retain the dissatisfied customer, convert the Just testified and improve the totally satisfied customer. Throughout the customers' lifetime with the product the brands cons istent work to provide them with excellent and effortless service and a consistent support mechanism can ensure maximum customer satisfaction. However not all brands can offer and deliver the same.Having a positive customer-experience emotions- encompassed in a feeling of trust-were the biggest drivers of satisfaction and loyalty in a majority of industries. Consistency with customers in relationships, services and relations is important to forge trust brands' customer pool. A company's brand is driven by more than the combination of promises made and kept. It is also critical to ensure customers recognize the delivery of those promises. This requires communicating and key messages that consistently highlight delivery and themes.In this case customer's perceptions and views of the brand are reinforced. This in turn generates goodwill in the minds of the customers thus leading into a satisfaction level though the communication of these fulfilling promises and on time market communica tions to reinforce experiences. Relationship between Price and Satisfaction Say a customer A was traveling and had to stop to stay for a night. The hotel that he stayed charged him an exorbitant amount as the room rent and other charges and this caused A to be upset and thus dissatisfied with the hotel.But because of the urgent requirement he had to put up with it. But in staying at the hotel he found out that the overall service of the hotel, the staffs and the facilities provided were much more than he anticipated. When asked to rate the hotel he gave it a ten out of ten. This is an example of how price can be related to satisfaction. But this is not the case with most products and services. Customers often expect good sales and services when they pay a hefty price for a product. If the product performs they are more likely to continue the use of the same product and recommend the same to others.The opposite is the case if the product doesn't meet the necessary requirements the cu stomer had in mind while paying for it. If that's the case, a sure negative response from the customer via word of mouth would go to others, thus making the brand lose out on a potential customer while not retaining a customer. Thus customer satisfaction and price has a direct negative relationship and impact on customer attention. This is regardless of satisfaction with the service experience or reward programmer membership status.This also shows the price sensitivity of customers in relation to being satisfied with a product or service. Achieving Customer Satisfaction As customer satisfaction is an important factor for brands, companies and the market, plans and strategies must be included to achieve the same. This part of the paper will give a simple layout on how to achieve customer satisfaction. Since the business or the market continues to exist because of the customer, the customer should be made the first priority. This is in accordance to what was said at the beginning of t he paper where customers where declared as assets of a market.If customers are unhappy and uncaring for a product or service; chances are they have already made up their minds to shift to another. They also are highly capable to spread negativity about the same product or service via word of mouth. A â€Å"Can-Do† attitude by sales executives and the staffs in general can go a long way to making customers happy and satisfied. Inconvenience caused by the staffs and personnel at a retail shop or outlet can cause a very long lasting negative impression on the minds f the customers. The lesser the complaints received, the more highly the customer is satisfied with the service.Communication with customers also offers a great platform in creating relationships with them and building trust in them. Also communication about the services and products provided by the brand to increase the knowledge of the customer is an ideal way to retain customers. If the full quality and service of a product and the extent to which the product or service can be used is made known to customer gets about the product or service, the more highly it can affect his/her purchase decision again and again. This can then lead to customer retention and satisfaction.Timing is also one of the basic factors that can lead to customer satisfaction or dissatisfaction. On time deliveries, sales and services, and deadlines are real time factors influencing customer satisfaction. Uncertainty and lack of confidence with customers are negative points on the customer's mind. Your customer expects prompt, courteous service. When asking for service help, your customer should never have to make a second call. Establish clearly defined and attainable service standards using the input of customers and employees. Ensure hat those standards are thoroughly understood by employees and promoted to customers.Put the standards into practice through employee reward programs that establish and recognize excellenc e in service. Research into competitors actions to improve your own goals and improve your own techniques and services. Remember that the customer is the markets' everything. Complains must be listened and taken into account. Positive solutions must be encouraged along with politeness, compliments and enthusiasm. You are the company that the customer sees. The customer is always evaluating you, so offer a better service than your competitors ND always show interest in the customer.Conclusion In concluding we can see that although there are customers who will always buy and purchase a product or service because of needs and requirements; totally satisfied customers are hard to find. Retaining Just satisfied customers also is a hard process since it entails a lot of work and research into why there can be a shift even when they are satisfied. Customer satisfaction is thus seen as not Just a unit of measure for brands and markets to calculate their profits and revenues but is seen as a n important factor for marketing strategies and plans.This is because the more satisfied the customers are, the more loyal they can become and the more loyal they become the more benefit the brand and the market can achieve from them in terms of profit and revenue. The results of the study shows that the markets offering different products and services should concentrate on customer satisfaction as it plays an important role in retaining customers which are the â€Å"Assets† of any market. References 1. Enhance Plus; â€Å"Why is Customer Satisfaction Important? † 2. â€Å"The effect of price on return intentions: Do satisfaction and reward programmer membership matter?

The Airline Industry Pre and Post 9/11

Analyze the attractiveness of the airline industry pre 9/1 1 . How attractive was the industry before 9/11? Was it profitable? Was there growth? Was there strong competition or not? If so, in what sectors? PESTEL Analysis of the Airline Industry Pre 9/1 1 Political Government support for national carriers Oohnson, Gerry. 2011, pg51) Security Controls Oohnson, Gerry. 2011, pg51) Investment support Restrictions on migration Oohnson, Gerry. 2011, pg51) Deregulations (try to cut down airfare prices) Economic National growth rates Oohnson, Gerry. 2011, pg51)Fuel prices Oohnson, Gerry. 2011, pg51) High costs associated with the Full Service Carrier business model of markets Increasing world trade and investment Social Rise in travel by elderly Student international study exchanges Changing life styles Increase in the number of educated people Globalization Technological Fuel-efficient engines and airframes Security check technologies Teleconferencing for business Consolidation Alternative fuels Environmental Air pollution controls Noise pollution controls Energy consumption controls Land for growing airports Legal Employee work hoursLiberalization Restrictions on mergers Preferential airport rights for some carriers Porter's five forces analysis for pre 9/1 1 Threat of Entry High regulations Capital intensive Requires high level of experience and knowledge It has a high barrier entry Monopoly in some cities' airports The Threat of Substitutes Busses, ships, rail industry In Europe, Russia rail is the preferred transportation mode In US rail and road are the mode of transportation for goods Prices are regularly low comparing to airfares in Europe for within Europe and Russia Ships are being used or transportation of goods in bulk to continents But for individual transportation for long distances mostly airlines are preferred. The Power of Buyers Almost 50% increase within a decade, due to increase in the number of retirees. Also rise in the world GDP. Increasing numbe r of airline companies gives more choice to select from to the buyers. Customer loyalty highly depended on airfares. Price sensitive. So bargaining power of the buyer is high. Technological innovations give advantages to business travelers (skype, conference calls†¦ etc) The Power of Suppliers Pilot's unions, â€Å"there is no good alternative to a well-trained pilot in the cockpit†.The supply is mainly being done by Boeing and Airbus, Aramco, Gazprom All of the suppliers have high power. (Fuel, maintenance, labor). Competitive Rivalry Low margin cost (1-2% net profit) Increase in the number of airlines High costs High exit barrier As per the case study â€Å"analysts were predicting that the US airline industry world lose some $. 5bn because of the slowing economy combined with a large decline in business travel. † So the decrease and losses were already happening, due to echnological, mismanagement and economic reasons. 9/1 1 may have given good reasons for mist akes. 2 Analyze the attractiveness post The decrease hit the bottom with the terrorist attacks. People preferred other ways to travel.PESTEL Analysis of the Airline Industry Post 9/1 1 Government support for national carriers (bailout money $4bn) Tax break for the next five years (national carriers) Security Controls increased (3 hours early check in) Lay offs Cost increase due to security increase Supplier's suppliers were affected Probable increase in the demand for metal detectors and security items Increase in he insurance cost Increase in the airfare but after 2007 airlines are raising against each other, prices are going down Fear against flights No trust to security Choice towards road, rail, or teleconferencing. Need for advanced security check, secure stronger technologies including navigational equipment. Teleconferencing for business Stronger rules over employees Tighter regulations Increase in the consumer rights and protection* 3. How might airlines better plan for disr uptive events such as 9/11?They could nave done scenario planning and train the employees according to the worst case scenario. Shell was the only company during the crisis which survived because they had the scenario before and when they started to feel the crisis they reacted before it reached at the door. Airline industry can do the same thing, and train their employees. Government can do trainings at the school or public places for worst case scenarios. Airplane suppliers can produce safer doors for the cockpit. And security companies should not Just hire normal people they should have people from the army or police departments at the airports who are well trained.http://dollarsandsense.org/archives/2002/0502ward.htmlhttp://www.citethisforme.com/topic-ideas/business-marketing/Qantas%20management-9357129

Importance of reward and resourcing within human resource Essay

Importance of reward and resourcing within human resource - Essay Example The importance of human resource has increased all over the world after rapid industrialization n early 20th century. Different management styles and techniques have been introduced to manage styles. Human resource management is also received much attention with scholars and researchers trying to find insights into better ways of managing the human capital in an organization. Reward and resourcing are basic functions of a human resource department. It is vital to find the right people in order to achieve organizational goals and retaining them through reward system is equally essential. In this essay we will talk about the relative importance of reward and resourcing in overall role of human resource function. Different theories of reward will be discussed along side with the relationship between reward resourcing. The tough global business environment has increased the need of human resource management in giving an organization competitive edge over other companies. The role of rewa rd and resourcing in providing companies competitive edge will be specifically discussed. Importance of Reward and Resourcing Human resource management involves finding the right people for the right job but it is also important to provide employees everything they need in order to retain them for a longer period of time. In all industries and sectors employees are the most valuable asset of a company. Success and failure of any company is dependent on its employees. For this reason it is vital that a reward structure is established that provides employees with an opportunity to excel and in turn motivates them to work harder for the company. Employee retention is very important because of the high costs linked to recruitment. Also additional training will be required for the new employees. These costs are becoming a nightmare for companies all over the world. Reward and resourcing are also important because employees have some needs that should be fulfilled. These needs are not alw ays monetary but are non monetary as well. Encouragement and admiration can seriously affect an employee in continuing with the same company. If an employee things that he is being well taken care of then he will also deliver. Reward and resourcing is therefore extremely vital. Selection of employees and job design are important elements of resourcing. These are essential because finding the right person for the right jobs is important or else the company will suffer. Jobs should also be designed keeping in mind the human needs of employees. Selection and recruitment of employees is important especially in services industries and in considered among the top three issues in human resource management (D'Annunzio-Green, N. 2004). For determining appropriate reward structure appraisal of employees is also essential. It forms the basis on which a particular reward or incentive is given to an employee. This is a how resourcing and reward are interlinked. Through performance appraisal one will identify who is worthy of a reward. It is also important to provide incentive to employees in order to retain them. Selection procedure is also related to reward because through benefits and pay structure employees are attracted towards employee. This is how resourcing and reward are related to each other. Theories of Reward &Resourcing and their Relative Importance In this section the possible benefits and short comings of different theories and perspectives on reward and resourcing will be discussed. The relative importance of reward and resourcing will be highlighted with the help of these theories. There can be two types of recruitment namely internal and external recruitment. Internal recruitment involves hiring people from the company and external recruitment involves hiring people from outside the company. The potential advantage of internal recruitmen